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Prada Parallel Universes


Just when I thought that my love for Prada and also their Spring/Summer 2012 collection couldn’t get any bigger, they go ahead and release their latest project called ‘Parallel Universe’; a collaboration with the Paris-based graphic designer Vahram Muratyan. Whom you may know for the recent popularity of the book ‘Paris versus New York’. Remember the cute illustration of the ‘Macaron vs. Cupcake’? If not, check out the website here. However this time, Muratyan has dreamed up a virtual road paved with memorable accessory pieces from the S/S 12 womenswear and menswear collections such as the Dixie sunglasses, the men's Rocket shoes and the Pyramide bag. Mixed with Muratyan’s distinctive and abstract style, he creates a series of delightful and quirky GIFs. This “virtual road” through Prada’s Parallel Universe, begins on Vahram Mratyan’s website and then as we hop through each of the between-universe messengers, (well-known bloggers such as Style Bubble, Kate Loves Me, Bryan Boy etc) we come to the end of the road on this Parallel Universe on the Prada website. One can only imagine as we’re traveling through this virtual road, we’re riding in style in an 1950s Cadillac in our Prada flame heels and Dixie sunglasses. Here are two of my favourites of Vahram Mratyan x Prada collaboration and check out the rest here.

Photo's Courtesy of Prada

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